Taboola integration for AI agents that optimize native ad spend
Taboola is a native advertising platform that distributes ads as content recommendations on news sites, used by advertisers and agencies. The agent uses the Taboola Backstage API, which is released to the advertiser's account on request, through iTeam's HTTP tool. The scope is confirmed in the diagnosis.
What AI agents do with Taboola
Sites that only spend
The agent identifies network sites with high spend and no conversions and suggests blocking them. The media buyer approves in batches.
Tired creatives
Headlines and images with a falling click-through rate are flagged, and the agent suggests variations based on the ones that work. The team chooses what to launch.
Native media in the same report
Taboola results go into the report alongside Google and Meta, using the same conversion criteria.
Budget under control
The agent tracks the spend pace and warns you when a campaign is about to overrun the monthly budget. Budget changes require approval.
Connect Taboola once. The agents use it within your rules.
- Through the APIConnected through the app’s API: iTeam learns the endpoints from the documentation and the scope is confirmed in the diagnosis.
- Each agent gets the right accessYou decide what each agent can read or do in Taboola, by area and by person.
- Human approval where it mattersSensitive actions wait until someone with the authority approves them.
- A trail and a cost for every actionWho asked, what the agent did in Taboola and what it cost, all on record.
Ready-made AI teams for this work
Social media team
A month of post ideas, drafts in your brand voice and answers to comments, all approved by you before they go live.
SEO content team
Keyword research, briefs, drafts and updates to old posts, based on what people search and what Search Console shows.
Campaigns and e-mail team
Segments, e-mail flows and ads built from your customer data, with a report on what each campaign actually returned.
Often used together with Taboola
Questions about Taboola and AI agents
Does iTeam integrate with Taboola?
Yes, through the Backstage API, which Taboola releases to the advertiser's account on request to the account manager. Once access is granted, iTeam connects through the HTTP tool, and the scope is confirmed in the diagnosis.
Can the agent change bids and budgets?
Only if you enable it. The default is to suggest and require human approval for bids, budgets and blocks, with a cost ceiling and a record of every change.
Does it work with Outbrain?
Other native ad networks with an API can be connected and are assessed in the diagnosis.