Imovelweb API: property listings and leads with AI agents
Imovelweb is a Brazilian property portal that receives listings and delivers contacts from interested buyers to real estate agencies and developers. Integration is usually done through partner real estate CRMs, which send the listing feed and receive the leads. It is not an API open to any developer.
What the Imovelweb API offers
Listing feed
Publish and update properties from the real estate CRM.
Leads
Receive contacts from interested buyers by e-mail or through the CRM integration.
Listing status
Follow publication and promotion, depending on the partner CRM.
Real estate CRM integration
Sync listings and contacts through the partner CRM the agency already uses.
How to access the Imovelweb API
- For partners and customersIntegration credentials given to advertisers and partner CRMs. The path is confirmed in the diagnosis.
- Data from interested buyers is personal data under Brazil's data-protection law (LGPD); contact them only about the property they asked about.
- Listings are managed through the CRM, so do not edit them elsewhere.
- Respect the hours and rules of WhatsApp Business.
What an iTeam agent does with the Imovelweb API
Lead handled in minutes
The agent contacts the interested buyer on WhatsApp as soon as the lead arrives and confirms the property.
Qualification before the agent
The agent asks about budget, area and timing and hands the real estate agent only those who are ready.
Similar properties
If the property has already been sold, the agent offers similar options from the portfolio.
Visit scheduled
The agent books the visit in the real estate agent's calendar and sends the confirmation.
From the credential to the agent at work, with approval
Map the lead flow
Confirm how Imovelweb leads reach you today (e-mail or CRM) and give iTeam access to that point.
Set permissions per agent
In iTeam, the Imovelweb credential goes into the vault and each agent gets a closed list of actions (read leads, reply to interested buyers, schedule a visit). Actions that change data require approval from a person.
Validate small, then scale
Start with one case: send a test lead and watch the first contact. Once the result is checked, the process takes on more volume, always with an audit trail and approval wherever there is risk.
Ready-made AI teams for this work
Questions about the Imovelweb API
Is the Imovelweb API free?
Access depends on the advertiser contract and the partner CRM. Confirm with Imovelweb.
Do I need to write code to use the Imovelweb API with iTeam?
No. iTeam reads the Imovelweb API documentation and builds the calls, and the deployment team adjusts the flow with you. Your company approves and follows up.
Do I need to switch real estate CRM?
No. The agent works with the CRM you already use and with the lead flow that already exists.
